Telsa Ropes In Nike’s ‘Self Lacing’ Engineer

Tiffany Beers, former Nike Senior Innovator has been roped in by Tesla Inc. Beers is known for her ‘out of the box’ thinking style and the revolutionary shoe designs. As Nike Senior Innovator, Beers had a hand in some of the coolest new sneaker designs. She was influential in leading the team, that built the company’s Electro Adaptive Reactive Lacing system, which shows up in both the HyperAdapt and Mag shoes.

Beers will now ply her trade at the automotive and power company as a Staff Technical Program Manager. A very interesting addition to the team and it would be fascinating to see what kind of reforms she would bring to the autonomous world, with Tesla by her side.

Telsa Ropes In Nike's 'Self Lacing' Engineer


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